Advanstar serves the healthcare, dental and veterinary fields as well as pharmaceutical, science and drug discovery markets through primary and specialty care journals, niche professional journals, conferences, continuing medical education (“CME”) products, custom publishing and projects. This unique mix of products covers all aspects of the product pipeline - from drug discovery and clinical trials to manufacturing, marketing and brand development and on through doctors, dentists, veterinarians and other allied health professionals who write or influence drug prescriptions and all other forms of treatment. Drug Topics | Formulary | Geriatrics | Managed Healthcare Executive | Medical Economics
The Newsmagazine for Pharmacists Drug Topics, the #1 ranked magazine in its category, is the leading monthly newsmagazine for pharmacists reporting on all phases of pharmacy to all segments of the industry. For 152 years, Drug Topics has provided clinical and practical information in an easy-to-read concise format to help pharmacists stay current in their daily practice. Drug Topics offers two CE credits in every issue. Drug Topics is the #1 read journal among 155,000 pharmacists in all practice settings -- independent, chain and health system pharmacies. *Source: BPA Statement December 2005 (includes non-continuous circulation) website
A peer-reviewed drug management journal for managed care and hospital decision-makers Formulary is a monthly, peer-reviewed journal that educates hospital and managed care decision-makers on Pharmaceutical and Therapeutic Committees as to the safety, efficacy, reliability and cost-effectiveness of new products, indications, and formulations. An influential source for 39 years, Formulary has provided the most timely and up-to-date information readers need to make their formulary decisions. website
Better Medicine for Midlife and Beyond Geriatrics is a monthly publication that provides practical, peer-reviewed, clinical guidance that today's primary care physicians can use to improve the health and quality of life for older patients. Reaching 73,000+* high prescribers, Geriatrics fills a unique niche in primary care due to the lack of formal training on the care of this complex patient segment. Listed in Index Medicus, Geriatrics is personally requested by 74% of the 73,000* physician readers and represents 74%* of all retail prescription dollars in the AMA-compared universe. Source: BPA Statement July 2005 website
For Decision Makers in Healthcare Managed Healthcare Executive serves senior-level decision makers in health plans, payors, provider (hospitals with more than 300 beds and physician group practices with more than 50 physicians on staff), Fortune 1000/large employers, and governmental organizations (Medicare, Medicaid, DOD, and VA) who make purchasing and policy decisions about products, services and technologies for large member/patient/employee populations. website
Medical Economics, the #2** ranked magazine in its category, is a twice-a-month business resource publication for busy physicians, providing the practical information and expert advice they need to successfully manage their medical practices, their personal finances, and their professional careers. For over 80 years, doctors have turned to Medical Economics for the non-clinical education they didn't get in medical school, recognizing that by running a smarter business, they can deliver better patient care. In addition, Medical Economics now offers four vertical editions of the publication - Endocrinology, Gastroenterology, Neurology/NeuroSurgery and Pediatrics. Advertisers choose Medical Economics for its consistently high readership, high ad page exposure, and high-prescribing productivity among its circulation of primary care physicians . **Publisher's Own Data website |
DRUG TOPICS
